{"product_id":"airbus-vs-boeing-strategy-wars-tactical-dogfights-highg-maneuvers-and-the-photo-finishes","title":"Airbus vs. Boeing: Strategy Wars, Tactical Dogfights, HighG Maneuvers and the Photo Finishes","description":"\u003cp\u003eA tour de force take on the fabled Airbus vs. Boeing arch-rivalry decrypting the relative strategy playbooks of the two arch-rivals \u0026amp; aerospace giants from mid-1980s to 2020. It deciphers Airbus meteoric rise in the narrow body aircraft market from a virtual industry underdog to a worthy \u0026amp; equal adversary within a span of 3+ decades and Boeings fall from grace following the 737MAX disaster. Product \u0026amp; business strategy have been the core pivots \u0026amp; anchors around which it has been structured. It analyzes as to how the battles have panned out with the decryption of tactical execution as well as strategy brilliance and faux-pas. The book is meant for anyone seeking actionable insights \u0026amp; lessons in Business Strategy from the two Aviation Giants operating with highly contrasting playbooks and is going to be akin to a thrilling ride in a barnstormers airplane providing a birds eye view of the action from the top\u003c\/p\u003e","brand":"notionpress.com","offers":[{"title":"Default Title","offer_id":45874557845702,"sku":"DADAXB0B21H3KNW","price":7.92,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/9389\/1014\/files\/71hU8Wh-p1L.jpg?v=1779559363","url":"https:\/\/ergodemedia.com\/products\/airbus-vs-boeing-strategy-wars-tactical-dogfights-highg-maneuvers-and-the-photo-finishes","provider":"Ergodemedia","version":"1.0","type":"link"}