{"product_id":"rural-marketing","title":"Rural Marketing","description":"\u003cp\u003eThis Revised Edition Comprehensively Covers The Fundamental Aspects Of Rural Marketing With Practical Examples And Cases.This Textbook Retains The Concept Of Rural Markets And Rural Marketing And Explores The Emerging Channels Such As Digitization And Ecommerce In Rural Markets. It Includes Numerous Short Cases To Illustrate How Social And Cultural Aspects Influence Rural Consumer Behaviour. This Third Edition Has Five New Chapters, And Each Existing Chapter Has Undergone InDepth Revision As Per The New Curriculum, To Add The Latest Developments And Weed Out Redundant Information Along With Restructuring Changes.A Clear And Compelling Writing Style, CuttingEdge Learning Tools And Completely Revised Chapters Make This Book An Indispensable Guide For Students And Professionals Striving To Make A Career In Rural Marketing.Key Features: InDepth Discussion On Critical Issues In Rural Markets Such As SocioEconomic And The Technological Environment Of Rural Markets Comprehensive Presentation Of ConceptsFrom Researching Rural Markets To Future Of Rural Markets In The Digital World Rich Pedagogical Features To Aid TeachingLearning In The ClassroomLearning Objectives, ChapterEnd Summary, Case Studies, Concept Review Questions, Critical Thinking Questions And Much More\u003c\/p\u003e","brand":"Sage Publications Pvt. Ltd","offers":[{"title":"Default Title","offer_id":45917818978502,"sku":"DADAX935479405X","price":11.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/9389\/1014\/files\/61pY8ts4MBL.jpg?v=1780644259","url":"https:\/\/ergodemedia.com\/products\/rural-marketing","provider":"Ergodemedia","version":"1.0","type":"link"}