{"product_id":"strategic-storytelling-why-some-stories-drive-your-success-at-work-but-others-dont","title":"Strategic Storytelling: Why Some Stories Drive Your Success at Work But Others Dont","description":"\u003cp\u003eIn todays connection economy, the most successful leaders inspire their people with purpose and meaning. Powerful corporate storytelling can mobilize people around an organizational objective in a way that a focus on market share never will. Be it a digital transformation or a diversity and inclusion initiative, corporate change needs the support of the people in that organization in order to stick.Yet, while all stories can move people to take action, storytelling isnt a one size fits all. The most effective influencers learn to flex their narrative based on the audiences time or their level of expertise.A story that works on the stage doesnt work in the boardroomA story that works in the boardroom doesnt work in a team meetingA story that works in a team meeting doesnt work in a onetoone conversationA story that works in onetoone conversation doesnt work in sales...Anjali Sharma introduces leaders and ambitious influencers to the Who, Why and How of strategic storytelling in business, enabling them bring about change and drive corporate success by telling exactly the right story in the right way.\u003c\/p\u003e","brand":"Nicholas Brealey Publishing","offers":[{"title":"Default Title","offer_id":45900558729414,"sku":"DADAX1399804731","price":27.73,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/9389\/1014\/files\/81CI0Hubj2L.jpg?v=1780315018","url":"https:\/\/ergodemedia.com\/products\/strategic-storytelling-why-some-stories-drive-your-success-at-work-but-others-dont","provider":"Ergodemedia","version":"1.0","type":"link"}