{"product_id":"the-design-of-everyday-things-revised-and-expanded-edition","title":"The Design of Everyday Things: Revised and Expanded Edition","description":"\u003cp\u003eThe essential guide to humancentered designEven more relevant today than it was when first published.Tim Brown, CEO, IDEOEven the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.The fault, argues this ingeniouseven liberatingbook, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.The Design of Everyday Thingsshows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.The Design of Everyday Thingsis a powerful primer on howand whysome products satisfy customers while others only frustrate them.\u003c\/p\u003e","brand":"Basic Books","offers":[{"title":"Default Title","offer_id":45899720851654,"sku":"DADAX0465050654","price":22.76,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/9389\/1014\/files\/71bVz_uF3NL.jpg?v=1780301213","url":"https:\/\/ergodemedia.com\/products\/the-design-of-everyday-things-revised-and-expanded-edition","provider":"Ergodemedia","version":"1.0","type":"link"}