{"product_id":"the-innovators-way-essential-practices-for-successful-innovation","title":"The Innovators Way: Essential Practices for Successful Innovation","description":"\u003cp\u003eAbout the Book: The Innovators Way: Essential Practices for Successful Innovation Innovation is the ruling buzzword in business today. In this book, innovation experts Peter J. Denning and Robert Dunham inform us how the chances of an innovative ideas becoming successful can be increased. Defining innovation as not simply an invention, but a policy and process that is to be managed, they explain that it is a personal skill that can be learnt, developed through practice, and extended into organizations. It is also the art of getting people to adopt change. The authors identify and describe eight personal practices that all successful innovators perform: sensing, envisioning, offering, adopting, sustaining, executing, leading, and embodying. Together, these practices can boost a fledgling innovator to success. Weakness in any of these practices, they show, blocks innovation. The authors Denning and Dunham describe innovation at scales ranging from the private (a family organization of chores and allowances) to the planetary (the invention and adoption of the World Wide Web). They provide a detailed account of the eight practices and how to accomplish them; and they chart the path to innovation mastery, from individual practices to teams and social networks. Contents Preface Acknowledgments I Foundations of Innovation Chapter 1. Invention Is Not Enough Chapter 2. Generative Innovators in Action Chapter 3. Frames of Mind Chapter 4. Observing II The Eight Practices Chapter 5. Practice One: Sensing Chapter 6. Practice Two: Envisioning Chapter 7. Practice Three: Offering Chapter 8. Practice Four: Adopting Chapter 9. Practice Five: Sustaining Chapter 10. Practice Six: Executing Chapter 11. Practice Seven: Leading Chapter 12. Practice Eight: Embodying III Journey to Mastery Chapter 13. Building a Culture of Innovation Chapter 14. Mastering the Mess Chapter 15. Social Networking and Innovation Chapter 16. Dispositions of the Masters Epilogue: Stradivarius Street Appendix 1\u003c\/p\u003e","brand":"Prentice Hall","offers":[{"title":"Default Title","offer_id":45878420832454,"sku":"DADAX8120344871","price":8.48,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/9389\/1014\/files\/91yOV-mDMDL.jpg?v=1779693446","url":"https:\/\/ergodemedia.com\/products\/the-innovators-way-essential-practices-for-successful-innovation","provider":"Ergodemedia","version":"1.0","type":"link"}