{"product_id":"the-only-book-you-will-ever-need-on-branding-to-start-run-and-grow-your-business","title":"The Only Book You Will Ever Need on Branding: to start, run and grow your business","description":"\u003cp\u003eA great product is not enough. You cannot sell or promote anything without an original and distinctive brand. But how do you create a good name, a memorable logo and a recognizable category so that everyone understands what you are selling?In The Only Book You Will Ever Need on Branding youll find out everything you need to know - fast.Using quirky illustrations to make its point youll discover how to fast forward the success of your brand in a couple of hours. Youll Grasp the key concepts of branding, learn how to improve your existing brand and find out what other start-up books dont tell you\u003c\/p\u003e","brand":"Constable \u0026 Robinson","offers":[{"title":"Default Title","offer_id":45885779935430,"sku":"DADAX1472136071","price":35.48,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/9389\/1014\/files\/81HEFgXUjCL.jpg?v=1779876142","url":"https:\/\/ergodemedia.com\/products\/the-only-book-you-will-ever-need-on-branding-to-start-run-and-grow-your-business","provider":"Ergodemedia","version":"1.0","type":"link"}