Banking on Digital Growth: The Strategic Marketing Manifesto to Transform Financial Brands
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Banking on Digital Growth: The Strategic Marketing Manifesto to Transform Financial Brands
$19.65
Sale price
$19.65
Regular price
$19.65
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Description
If YouRe Part Of A Financial Brand Marketing, Sales, Or Leadership Team, You Know The Entire Industry Is In The Midst Of Exponential Change Fueled By New Technologies.Consumers Now Make Purchase Decisions Long Before They Walk Into A Physical Branch Location, If They Walk Into A Branch At All, While Mobile Banks, Digital Lenders, And Fintechs Have Transformed Traditional Growth Models Rooted In Legacy Broadcast Marketing And Branch Sales Strategies.Up To This Point YouVe Only Dabbled In Digital Marketing Without A Formal Plan Or Strategy To Guide You. Now You Feel Frustrated Because YouRe Not Getting The Results You Hoped For. YouRe Also Confused About What You Should Do Next.In Banking On Digital Growth, James Robert Lay Unlocks The Secrets Of Digital Growth With A Strategic Marketing Manifesto To Transform Financial Brands. YouLl Gain Clarity With A Strategic Blueprint Framed Around 12 Key Areas Of Focus That Empower You To Confidently Generate 10X More Loans And Deposits While Finally Proving The Value Of Marketing As A Strategic Growth Leader--Not A Cost Center.
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This book is sold in used condition unless explicitly stated as new.
Condition is graded and described accurately. Some books may contain
previous owner's markings, highlights, or inscriptions. This product
may contain chemicals known to the State of California to cause cancer
or reproductive harm. For more information visit
www.P65Warnings.ca.gov
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