Business Agility: Strategies for Gaining Competitive Advantage Through Mobile Business Solutions
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Description
Mobile business technology is arriving fast, making it possible for businesses to combine process agility with technical agility in entirely new ways and achieve powerful competitive advantage. In this businessfocused book, leading consultant Nicholas D. Evans cuts through the hype, clearly articulating the business strategies and execution techniques that are already driving value for early mBusiness adopters. The book relies extensively on realworld case studies, presents tested metrics, and covers the entire process of deploying mBusiness applications, from start to finish. From start to finish, Evans approaches the wireless Web from the hardnosed perspective of the business strategist and those responsible for executing on mBusiness initiatives. He walks through the design of an mBusiness, introducing new process models for mBusiness agility, and showing them at work in the Fortune 500 and other leading companies. He then introduces a complete strategic roadmap for mBusiness, shows how to transform your mBusiness goals into a working architectural framework that can evolve based on growth and experience, and walks through technology selection and implementation. For every decisionmaker.
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