Medical Ethics: A Guide To Professional Conduct (Classic Reprint)

Excerpt From Medical Ethics: A Guide To Professional Conduct This Change Of Opinion Is Abundantly Illustrated In The Matter Of Advertising. The Sign Which A Medical Man Puts Outside His House Is Of Course An Advertisement, And A Few Years Ago It Was A Common Thing To See This Take The Form Of A Red Lamp And A Large Brass Plate; Now The Red Lamp Is Disappearing, And The Brass Plate Is Of Quite Modest Dimensions; But, On The Other Hand, Much Undesirable Advertising Of A Different Kind Has Grown Up. Some Go So Far As To Publish An Announcement Of Their Names, Qualifications, Hours Of Consultation, And Fees, In The Advertisement Columns Of Newspapers; Others Are Content To Print The Same Information On Cards Or Hand-Bills Which Are Distributed In The Neighbourhood Where They Seek To Practise. But By Far The Largest Part Of Modern Advertising Is Of An Indirect Kind; Every Opportunity For Gaining Publicity Is Promptly Seized, Whether It Be An Application For A Public Appointment. About The Publisher Forgotten Books Publishes Hundreds Of Thousands Of Rare And Classic Books. Find More At This Book Is A Reproduction Of An Important Historical Work. Forgotten Books Uses State-Of-The-Art Technology To Digitally Reconstruct The Work, Preserving The Original Format Whilst Repairing Imperfections Present In The Aged Copy. In Rare Cases, An Imperfection In The Original, Such As A Blemish Or Missing Page, May Be Replicated In Our Edition. We Do, However, Repair The Vast Majority Of Imperfections Successfully; Any Imperfections That Remain Are Intentionally Left To Preserve The State Of Such Historical Works.