Paula Scher: Works

The definitive visual record of the groundbreaking graphic designer and Pentagram partner Paula Scher.Paula Scher: Works presents the most extensive monograph of Schers career to date, featuring over three hundred projects from her early days in the music industry as an art director with CBS and Atlantic Records; through the launch of her first studio, Koppel & Scher; to her decadeslong engagement with Pentagram.Coedited by Tony Brook and Adrian Shaughnessy, the book organizes Schers work chronologically into several thematic sections. It opens with a long interview with the designer, then moves into her record covers from the 1970s and 80s. Central chapters look at her innovative approach to identity design and environmental graphics and its impact on contemporary New Yorks urban fabricas seen in work for clients such as MoMA, Charter Schools, the High Line, and Shake Shackas well as her logos for global corporations and cultural institutions.A large section on authorship is devoted to the designers socially and politically motivated posters, New York Times OpEd illustrations, and campaign work. The book also provides the most uptodate look at Schers idiosyncratic, handpainted maps, a prolific artistic practice that complements her stillgrowing graphic legacy, as well as her longstanding collaboration with The Public Theater, which spans over twenty years. 910 color illustrations