The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of Americas Top

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of Americas Top

$25.53
Sale price  $25.53 Regular price  $28.08
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The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of Americas Top

The Adweek Copywriting Handbook: The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of Americas Top

$25.53
Sale price  $25.53 Regular price  $28.08
SKU: DADAX0470051248
ISBN: 9780470051245
Publisher: Wiley
Availability: Out of Stock
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Description

Great copy is the heart and soul of the advertising business. In this practical guide, legendary copywriter Joe Sugarman provides proven guidelines and expert advice on what it takes to write copy that will entice, motivate, and move customers to buy. For anyone who wants to break into the business, this is the ultimate companion resource for unlimited success.

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Product Notice This book is sold in used condition unless explicitly stated as new. Condition is graded and described accurately. Some books may contain previous owner's markings, highlights, or inscriptions. This product may contain chemicals known to the State of California to cause cancer or reproductive harm. For more information visit www.P65Warnings.ca.gov

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