The Essential Advantage: How to Win with a CapabilitiesDriven Strategy

Conventional wisdom on strategy is no longer a reliable guide. In Essential Advantage, Booz & Companys Cesare Mainardi and Paul Leinwand maintain that success in any market accrues to firms with coherence: a tight match between their strategic direction and the capabilities that make them unique.Achieving this clarity takes a sharpness of focus that only exceptional companies have mastered. This book helps you identify your firms blend of strategic direction and distinctive capabilities that give it the right to win in its chosen markets. Based on extensive research and filled with company examplesincluding Amazon.com, Johnson & Johnson, Tata Sons, and Procter & GambleEssential Advantage helps you construct a coherent company in which the pieces reinforce each other instead of working at crosspurposes.The authors reveal: Why you should focus on a system of a few aligned capabilities How to identify the way to play in your market How to design a strategy for wellmodulated growth How to align a portfolio of businesses behind your capability system How your strategy clarifies growth, costs, and people decisionsFew companies achieve a capabilitydriven right to win in their market. This book helps you position your firm to be among them.