The Game Changers: Women Entrepreneurs Redefining the Rules

Is entrepreneurship a big leap into the unknown or the big escape? Or is it a calculated stride towards innovation? Entrepreneurship can be a rollercoaster ride especially for women. Regardless of their business acumen, women entrepreneurs grapple with challenges that are unique to their gender-from raising funds to being taken seriously, to balancing home and career, to battling the glass ceiling, to dealing with lack of support from family, to managing unrealistic social expectations. Hence it is important to hear and share their success stories for they have the potential to inspire people across generations. In The Game Changers, fourteen incredibly successful women entrepreneurs talk about how they overcame obstacles, how their setbacks shaped them and how they succeeded. Their innovative ideas, unique perspectives and relentless drive are setting benchmarks be that in fashion, beauty, technology, food processing, capital ventures, or aviation industries. The go-getters teach us that it is not wrong to be passionate about your career. Because to love what you do and feel like it matters-how could anything else be more fun? They have demonstrated that your passion leads you to your purpose; that growth and comfort cannot coexist; that risking is better than regretting; that it is important to chase the vision, not the money; that success encompasses both financial viability and positive impact on society; and that the ones that are successful are the ones who never give up. This book is a testament to the resilience of women in business and a reminder of the work still needed to level the playing field.