Go Glocal: The Definitive Guide to Success in Entering International Markets
$30.92
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$30.92
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$30.92
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Go Glocal: The Definitive Guide to Success in Entering International Markets
$30.92
Sale price
$30.92
Regular price
$30.92
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Description
Taking Your Business Into A Foreign Market Can Be Risky. If A Company Wants To Hit It Big Internationally, They Need To Think Globally And Act Locally. As Global Operations Strategist Craig Maginness Says, Go Glocal.In Go Glocal, Craig Lays Out The Framework Businesses Need To Succeed When Entering A Foreign Market, Explaining Why ItS Important To Be Proactive When Deciding Where To Take Your Company. Craig Breaks Down How To Prepare Your Organization For Success In A New Country, Discussing Critical Issues Including Whether Your Value Proposition Will Translate To A New Cultural Context, Why Relationships Are More Important Than Contracts And How To Establish And Nurture Profitable Ones, And What Vehicle For Going International Might Work Best For Your Business.If You Want The Risk Of Entering A Foreign Market To Pay Off And Your Business To Flourish, Go Glocal.
Product Notice
This book is sold in used condition unless explicitly stated as new.
Condition is graded and described accurately. Some books may contain
previous owner's markings, highlights, or inscriptions. This product
may contain chemicals known to the State of California to cause cancer
or reproductive harm. For more information visit
www.P65Warnings.ca.gov
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